Last week we grouped together for the first time since meeting to discuss our project. We spent a lot of time um-ing and ah-ing about concepts until someone suggested something silly and we went off it. Concept is very important, but is also something one can get really tied up in and with such a large project to do in not a lot of time we decided that we really just wanted to have some fun with this project. I can say that this way of working has worked out in the past- for our beloved Sad Mag in PPP.
The 'independence' we wanted to explore for Dazed was in fashion and creativity as a whole. We wanted to see how we could display independence in everyday life and the independence of people within groups. The last idea came from looking at Dazed- it prides itself on being very unique and independent but covers a lot of similar styles etc repeatedly- which is fine, but it's important to recognise subcultures and the like as independent entities rather than individuals.
We have the idea to film people, dancing, being silly, doing everyday things etc and animating over the top of them. We may animate their environments, their clothes (big to the fashion aspect), their own features- just making everything fun and unique- and focusing on creative aspects of everyday life.
We agreed that aesthetically it would be very bold and pattern based and here is a pinterest board I set up to gather inspiration.
I made some patterns very quickly late at night but I'm not sure these quite fit the aesthetic we're going for, but it's starting to head towards the fun and bright and surreal aspects.
----------------
Second meeting:
We all acknowledged that none of us had really had much time to work on this in the past week due to other priorities in other work deadlines. We re-examined our ideas and confirmed as a group what we wanted to do and assigned some roles between us. At this point as we're not yet into production so there's less role division. As it's a team endeavour we will all have interest in the design and art direction aspect.
For next time we're all going to make samples of art styles that we think could work for the project, and then we can decide from then what we will be using.
Working as a group on an actual piece of work rather than say, the PPP pitch proposal, is quite an odd experience. I feel that as an illustrator I am less used to it than the animators are, but I will always try my best to keep up! Also as I am less technologically advantaged I feel that sometimes I must take a backseat but that's ok and necessary. I think in a way working with team members who aren't of the same discipline is a little easier- it's easier to divide jobs and responsibilities and leadership roles as we are all more different.
No comments :
Post a Comment